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Nice Guy Brand

E-commerce / Branding

Nice Guy Brand

E-commerce / Branding

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Nice Guy Brand Case Study

Nice Guy Brand is a California-based vintage-inspired men's line specializing in leather and canvas goods and fashion accessories for gentlemen with discerning taste.
Nice Guy collaborates with designers and craftsman alike to create the finest quality products, mixing style, functionality, and principle.
Oui Will created the entire visual brand strategy, identity system, and responsive e-commerce website, providing the brand with a worthy outlet for their exceptional products.

Nice Guy Brand
Nice Guy Brand